Wella Professionals Launches ‘Ultimate Smooth Range’ in India-a game-coma for Frizz-Free, Silky Shine

Wella Professionals, A Global Leader in Professional Haircare Innovation, Proudly Announs the launch of its latest breakthrough in India: Ultimate smooth, a haire range designed to deliver instanad and long-long transformation for dry, dull, and frizzy hair. To celebrate this exciting debut, wella professionals hosted an exclusive launch event at the hayatt regency, new delhi. The immersive experience welcomed top hair professionals, beauty media, influencers, and industry insurancers for a first-hand introduction to the range. Beyond Live Product Demonstrations and Deep Dives Into The Science Behind The Technology, Guests Explred dedicated Experience Zones Zones Zones Offred Hands-on Interaction Through Live Styling and Self-Styling stations. Interactive Sessions with Renowned Hair Experts Further Elevated The Evening, Giving Attendes BOTH Surface-Level Insights Into The Ingredient Story and In-DePOSURE to the Rage ‘ Frizz-Control Technology. Adding to the grandeur of the event was the presence of Former Miss World, Bollywood Actress, and Wella Professionals Brand Ambassador, Manushi Chhillar, Alongside Artist, Jewelry Designer, Yoga and Wellles Enthusiast, Riddhima Kapoor Sahni. The successful launch of the ultimate range marked a Pivotal Moment in India Hair Care Industry, Setting a New Benchmark for Premium Products Delivering Revolutionary Results.

Wella Professionals Ultimate Smooth Range Launch Event in Delhi

The launch marks wella’s strategic entry into one of India’s fastest-road haircare segments, Smoothness & Anti-FRIZZ, Addressing a Key CONCERN For A Large Number of Indian Dealing Whalling Whalling Whalling Whalling Whalling and Frizzy Hair. Formulated with cutting-edge pated technology and enriched with squalane and omega-9, this range offers an instant and long-lasting transformation. The hero product in this range, The Ultimate Smooth Mirackle Oil Serum, Delivers Visible Transformation in Just 30 Seconds and Promies 96 hours of Frizz Control*.

The Ultimate smooth range line-ups purifying shampoo, a smoothing conditioner, an intenses nourishing mask, and a mirackle oil serum. The Ultimate Routine Includes

• The Ultimate smooth shampoo removes metals and building the perfect base for deep care.

• With Hair Thoroughly Cleansed and Primed, The Ultimate Smooth Conditioner Follows by Infusing Hydrating, Smoothing ingredients that instantly Soften Strands and Reduce frizz from withhin.

• To elevate the results, the ultimate smooth intenses mask delivers Deep Nourishment, Leaving Hair Visibly Shinier, Healthier, and Stronger.

• Lastly, the miracle oil serum is a feather-light Elixir that offers UV and Heat Protection, 96-Hour Frizz Control*, and a Silky, Radiant Finish. This expertly crafted range delivers 2x less frizz and long-longness for hair that looks polished and feels luxuriuryiously soft, instantly

Talking about the launch, Pravesh Saha, General Manager, South Asia, Wella CompanySaid, “With the launch of the wella professionals Ultimate smooth range, we’re not just just entering a new category, we’re redefining it. This move reflects our committee to lead with innovation, bringing forward solutions that antiicipate consumer needs in one of India’s fastest-Growing Haircare Segments. By Combining Our Expertise in Patent Formulations with a Deep Understanding of the Modern, Fast-Paced Lifestyle, We are delivered products that represtructs that represtructs. The Ultimate Smooth Range Marks a Pivotal Step in Setting New Standards for the Industry and Strengthaning our position as a pioneer in hair,

Divyapreet Singh, Marketing Leader, South Asia, Wella Company Added, “Through the wella professionals Ultimate smooth range, we are addressing one of the most persistent challenges in hair, frizz. The range is powered by patented formulations with Squalane and Omega-9, Delivering Deep Nourishment, Silky Shine. At the heart of the range is the miracle oil serum, offering 96 hours Frizz Control*, Visible Transformation in Just 30 Seconds, and Advanced Heat and UV Protection. Every Product Reflects Our Focus on Breakthrough Technology and Professional Excellence, Marking a Significant Step Forward in Professional Smothness and Anti-Frizz Innovation,

Wella company

Wella company is one of the world’s leading beauty companys, Comprised of a Family of Iconic Brands Such as the No. 1 salon color brand in the world, wella professional, and additional brands such as sebastian professional, system professional, wed professional, claairol, opi, nioxin, and GHD. With 6,000 Employees Globally and a presence in over 100 countries, wella company and its brands enable consumers to look, feel, feel, and be their true selves. As innovators in the hair and nail industry, wella company empowers its people to deelight consumers, inspire beauty professionals, engage communities, and deliver sustainable success stakeholders.

*Wella company is a member of the international collaboration on cosmetics safety